One of the goals within the Center of Digital Engagement Internship this summer was to become certified in at least one of the digital marketing certifications available. I chose to to certify in Analytics because I have had prior experience with Adwords and wanted to get my feet wet in Analytics.
My Strategy On Passing The Exam
So within the internship, Bud Gibson, who is a director with SPARK, suggested the fail until you pass method. Using this methodology, I took the test two times. Before taking it the first time, I studied all of the Google Partner resources relating to GA. The score of my first test was a 75%! So only 5% away from passing.
An excellent way of learning Google Analytics is to apply the learning in real time. I installed Google Analytics within this blog and have been analyzing my traffic. This has been one of the best ways of learning how GA works.
I continued to study the Google Partners resources and taking practice tests online. Once I had a few practice exams under my belt, I went to tackle the exam once more.
This time.... I PASSED
85%
Moving Forward
What my plan is after receiving this certification, is to improve my understanding and skills with Google Analytics. I will also be studying to pass the Google Adwords Certification Exam. I will apply the same strategy for this exam.
Comments
Post a Comment