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I Am Google Analytics Certified, Oh Yea

One of the goals within the Center of Digital Engagement Internship this summer was to become certified in at least one of the digital marketing certifications available.  I chose to to certify in Analytics because I have had prior experience with Adwords and wanted to get my feet wet in Analytics.

My Strategy On Passing The Exam

So within the internship, Bud Gibson, who is a director with SPARK, suggested the fail until you pass method. Using this methodology, I took the test two times. Before taking it the first time, I studied all of the Google Partner resources relating to GA. The score of my first test was a 75%! So only 5% away from passing. 

An excellent way of learning Google Analytics is to apply the learning in real time. I installed Google  Analytics within this blog and have been analyzing my traffic. This has been one of the best ways of learning how GA works. 

I continued to study the Google Partners resources and taking practice tests online. Once I had a few practice exams under my belt, I went to tackle the exam once more. 

This time.... I PASSED 

85%

Moving Forward

What my plan is after receiving this certification, is to improve my understanding and skills with Google Analytics. I will also be studying to pass the Google Adwords Certification Exam. I will apply the same strategy for this exam. 
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